The “dark side of CRM” involves the mishandling or unintended use of confidential customer…
The “dark side of CRM” involves the mishandling or unintended use of confidential customer information. Do some research online and find an example of a firm that misused or lost such information. What happened? After the problem came to light, what did the firm do to attempt to regain customer trust and confidence? May 22 2022 09:11 AM
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